Top 10 CRM for real estate

To build a complete CRM nowadays is necessary to withstand all aspects of property management-from leads and maintaining relationships to closing deals. In this article will be described what are the best real estate CRM software during the year 2025, with their main features, prices, and whether they're for small or larger businesses.


 

1. HubSpot CRM

 

Important Features:

 

  • User-friendly interface

  • Automated nurturing of leads

  • Customizable pipelines

  • Seamless compatibility with marketing tools

  • Free plan offering advanced features in premium plans

 

2. Zoho CRM

 

Key Features:

 

  • AI insights for better decisions

  • Automated follow-up and email-marketing

  • Customization options galore

  • Mobile app for on-the-go agents

  • Go-for-budget pricing for startups and small agencies

 

3. Salesforce CRM

 

Key Features:

 

  • Fantastic reporting and analytics tools

  • Sales intelligence on customizable dashboards 

  • Integration with all the worldwide real estate CRM platforms

  • Scalability with growing agencies

  • Automating a massive number of tasks in the organization for the efficiency of operations.

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4. Pipedrive

 

Key Features:

 

  • Visual sales pipeline for smooth tracking of deals

  • Automated reminders to ensure timely follow-ups

  • Integration with both Google Workspace and Microsoft 365

  • Strong mobility support for field agents

  • Simple to understand within a short learning period.

 

5. Freshsales CRM

 

Key Features:

 

  • Lead scoring powered by ai

  • Automated email and tracking

  • Sales pipeline customized

  • Telephony and email support integrated

  • Affordable option for small to medium agencies.

 

6. LionDesk

 

Key Features:

 

  • Specifically for real estate professionals

  • Video email and text message

  • Transaction management tools

  • Automation for follow-up touches for clients 

  • Bulk texting and emailing with marketing.

 

7. Real Geeks

 

Key Features: 

 

  • Lead generation tools integrated with the CRM functionality 

  • Automatically generated follow-up activity 

  • Give users optimized experience by website integration 

  • In-built SMS and email marketing campaigns 

  • Inexpensive pricing for smaller teams 

 

8. Boomtown

 

Key Features: 

  •  
  • A complete platform for lead generation and management 

  • AI insights for generating clients 

  • Campaigns for lead nurturing that are customized 

  • Automated workflow for stronger productivity 

  • High integration with the MLS platforms.




 

Some Guide To Picking A Suitable CRM For Your Real Estate Business

 

  • Ease of Use: Is the CRM simple enough for basic users to use and navigate?

 

  • Automation Features: Is the program capable of performing automated features such as email follow-up, lead scoring, and pipeline management?

 

  • Integration Capabilities: Is it capable of integration with the basic tools such as property listing platforms, email services, and social media?

 

  • Mobile Availability: Can agents use this CRM on powerful mobile apps while working away from the office?

 

  • Customization Options: To what extent will you alter the CRM to fit in with your agency's own workflows?


 

Conclusion

 

For real estate CRM agencies that wish to grow their operations, effectively track client interactions, and automate their sales processes, having a sound CRM system is highly pertinent. HubSpot CRM, Zoho CRM, and Salesforce CRM are designed with ample features that help in the smooth running of operations with higher efficiency and customer satisfaction. When the right CRM fit for your specified agency needs is chosen, it will consolidate your return on investment and boost general productivity.

 

FAQs

 

1. What is the best CRM for real estate startups?

 

Ideal for startup companies due to being affordable and friendly: Zoho CRM and HubSpot CRM.

 

2. The conversion tools lead best in the market?

 

BoomTown and Real Geeks are famed for their highly functional lead generation and follow-ups.

 

3. Can a CRM be integrated with my property listing website?

 

Yes, listings such as Propertybase and Follow Up Boss run on a strong MLS integration.

 

4. How does CRM systems increase selling in the real estate industry?

 

CRM systems enhance lead tracking, automate follow-ups, generate insightful analytics, and channel communications for better client mentioning these and closing for high sales.

 

5. What is the best CRM for large real estate agencies?

Salesforce CRM and BoomTown are perfect for a large real estate agency, given their up-scalability and advanced features.



 

 


 

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